Education Abroad Marketing Manager

Employer
SUNY Oswego
Location
Oswego, NY
Posted
Aug 02, 2022
Closes
Aug 08, 2022
Ref
367579432
Specialty
Other
Position Type
Manager
Hours
Full-time
Employment Type
Permanent
Organization Type
Other
About SUNY Oswego:

Founded in 1861, SUNY Oswego is a public comprehensive university located in Central New York on the beautiful shores of Lake Ontario, 45 minutes from Syracuse. One of 13 comprehensive colleges in the 64-campus State University of New York (SUNY) system, SUNY Oswego is recognized nationally for its academic quality, focus on student success outcomes, and the growing diversity of its student body. Ranked in the Top Ten among public master's-level universities in the 2021 "Top Regional Universities in the North" by U.S. News and World Report, SUNY Oswego is also recognized among Princeton Review's Best Regional Colleges in the Northeast - an honor bestowed on the college every year since 2003.

Inspired by a shared commitment to excellence and the desire to transcend traditional higher education boundaries, SUNY Oswego provides a transformative experience to about 8,000 undergraduate and graduate students. The college offers preeminent academic programs in the arts and sciences, business, communications, and teacher education, and its success is built on providing students outstanding educational experiences with attention to a liberal arts and sciences foundation, practical applications, interdisciplinary approaches, independent scholarly and creative work, and skills for living in multicultural and global communities.

Click here for additional information about SUNY Oswego.

Oswego is committed to enhancing its diversity. SUNY Oswego is an Affirmative Action/Equal Opportunity Employer and is actively engaged in recruiting, supporting, and fostering a diverse community of outstanding faculty, staff and students. We encourage applications from qualified applicants regardless of race, color, national origin, religion, creed, age, disability, sex, gender identity or expression, sexual orientation, familial status, pregnancy, predisposing genetic characteristics, military status, domestic violence victim SUNY status, or criminal conviction. Please click here to see our full non-discrimination policy.

In accordance with USCIS regulations, successful applicants must be legally able to work in the United States per the Immigration Reform and Control Act of 1986.

Requests for reasonable accommodations of a disability during the application and/or interview process should be made to the Human Resources Office by calling 315-312-2230 or emailing hr@oswego.edu.

For Campus Safety information, please click here to see the Annual Security and Fire Report (Clery).

SUNY Oswego is a smoke free/tobacco/e-cigarette free campus. Click here for further policy details, including education and cessation resources.

Pursuant to Executive Order 161, no State entity, as defined by the Executive Order, is permitted to ask, or mandate, in any form, that an applicant for employment provide his or her current compensation, or any prior compensation history, until such time as the applicant is extended a conditional offer of employment with compensation. If such information has been requested from you before such time, please contact the Governor's Office of Employee Relations at (518) 474-6988 or via email at info@goer.ny.gov.

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Description of Department:

SUNY Oswego is recognized as a leader in international education nationally and within the State University of New York, offering a wide range of education abroad programs, international student services and recruiting, and campus international activities. The Office of International Education and Programs (OIEP) serves both domestic and international students, scholars, and campus colleagues for continued campus internationalization. The department has been recognized nationally and internationally by the leading international education professional organizations for excellence, innovation, and commitment to diversity, including: IIE, Diversity Abroad, AASCU, and others. OIEP supports international activities of the university's academic departments, provides support for faculty members and departments to internationalize, and encourages a vibrant international campus culture.

The Department of International Education at the State University of New York at Oswego invites applications to fill a full-time Education Abroad Marketing Manager.

Posting Date: May 17, 2022

Review Date: Review of applications will begin immediately and will continue until the position is filled.

Benefit Information: The State University of New York provides an excellent benefits package. Click here for more information on benefits for full-time United University Professions (UUP) professional staff or click here for a benefits summary.

Date of Appointment: As soon as possible

Description of Responsibilities:

SUNY Oswego seeks a multi-talented and marketing-oriented professional staff member to join our Office of International Education & Programs as Education Abroad Marketing Manager. It is an outstanding opportunity to join a well-established, nationally recognized international office that has consistently achieved excellence in program development, breadth of discipline and location, student rigor and diversity, and campus engagement. The position's primary responsibilities are outreach, communication, promotion, and organization of a robust, coherent, appropriately messaged, and current education abroad marketing strategy in order to maximize program enrollments both on the Oswego campus, around SUNY, and beyond.

We seek someone adept at using technology and social media to conceptualize, design, execute, and assess marketing strategies using all appropriate and effective tools. In-person campus and university system events and activities organization, returning student volunteer programs, and other recruitment methods both traditional and newly created will be expected.

The position reports to the Associate Director for Education Abroad and will also maintain a limited portfolio of education abroad programs to administer directly, both to contribute to overall program balance and also to stay connected with day-to-day student, parent, and program partner/administration issues and concerns.

Responsibilities:
  • Primary responsibilities are outreach, communication, promotion, and organization of a robust, coherent, appropriately messaged, and current education abroad marketing strategy in order to maximize program enrollments
  • Conceptualize, design, execute, and assess the strategy using social media (Instagram, Twitter, Tiktok, and others as appropriate and useful), web sites, targeted communications plan focused on maximizing leads/prospects for strong program enrollments; management and ongoing improvement of Education Abroad website
  • Develop and refine technology tools including creative use of video, designs through Canva, and other methods to produce compelling visuals and promotional publications
  • Review and implement an active and ongoing on-campus recruiting presence including fairs, special events, tabling, class visits, returning student programs, etc., and ensure representation at important events on the campus calendar (admissions, orientation, EOP, first-year programs, etc.)
  • Lead and mentor returning SAM (study abroad mentor) program of student workers and volunteers with effective messaging, tone, professional skills, and motivation
  • Selection and supervision of a vibrant and outgoing team of returning students to engage in promotion and recruitment work on campus including the nationally award-winning I Too Am Study Abroad student-driven panel discussions
  • Oversee SUNY-wide recruitment programs and projects such as study abroad fairs, SUNY-wide promotional websites, SUNY marketing committees, and special projects
  • Reporting to Associate Director for Education Abroad, maintain a limited portfolio of education abroad program administration both to contribute to overall program balance and also so as to remain connected with day-to-day student, parent, and program partner/administration issues and concerns

SUNY Oswego works continuously to create an inclusive environment which respects, embraces, and promotes cultural safety, belonging, civil discourse, cultural humility, and other values and goals outlined in SUNY Oswego's Strategic Diversity and Inclusion Plan. As such, the Education Abroad Marketing Manager will be expected to contribute to these efforts and possess communication and interpersonal skills necessary to engage effectively with an increasingly diverse community of students and colleagues.

Requirements:

Required Qualifications:
  • Bachelor's degree by the time of appointment
  • Relevant technology and social media skills
  • Effective communication in written/spoken English and excellent presentation skills
  • Demonstrated experience and success with marketing and promotion
  • Demonstrated organizational and collaborative ability to motivate and lead a diverse student population

Preferred Qualifications:
  • Master's degree
  • Previous overseas study and/or work experience
  • Previous experience working in an international office in a higher education setting
  • Effective communication in a language other than English
  • Demonstrated experience and success with marketing and promotion in a higher education setting

At SUNY Oswego we value the diversity found in each member of our campus community and strive to create a community where that diversity is embraced and enhanced. Recognizing the strength of diversity, our mission is to foster an environment that respects, embraces, and promotes cultural competence, civil discourse, and active engagement in developing an inclusive and vibrant community of scholars who act as transformational agents of change and responsible citizens of the world. For more information see SUNY Oswego's Strategic Diversity and Inclusion Plan.

As a candidate seeking consideration you are asked to submit a separate statement specifically addressing how your commitment to diversity, equity, and inclusion has been evidenced in your career experience and professional activity, and/or community service (volunteer work, etc.), and/or professional development. (Please see Application Instructions)

Additional Information:

If you have any questions about the position, please e-mail:

Dr. Sandy Bargainnier, Search Chair at sandra.bargainnier@oswego.edu

Visa sponsorship not available for this position.

Application Instructions:

To Apply Submit:
  • Cover letter addressing qualifications
  • A separate statement describing your commitment to diversity, equity, and inclusion in your professional experience or personal life, or community engagement
  • Resume
  • Copy of unofficial transcript for required degree showing degree awarded and date conferred
  • Contact information for three professional references, including at least one reference from a current or previous manager/supervisor

electronically by clicking on the APPLY NOW button.

Official transcripts are required at time of appointment.

All required documents must be uploaded in order for your application to be reviewed and considered. Please click here to login to check/edit your profile or to upload additional documents.

Please click CONTACT US if you need assistance applying through this website.

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