Director of Undergraduate Admissions

University of California Santa Cruz
Santa Cruz, California
Nov 02, 2022
Dec 02, 2022
Position Type
Employment Type
Organization Type
College / University

Director of Undergraduate Admissions

Location: Santa Cruz

Job ID: 44926



UC Vaccination Policy: With limited exceptions, for Covered Individuals under the Policy. Covered Individuals include all employees, students, or trainees who physically access a University facility or program in connection with their employment, appointment, or education/training.

Covered Individuals do NOT include employees who work 100% remotely with NO expectation that they will physically access any University location or program at ANY time. If 100% remote work ends, the employee is subject to policy.


UC Santa Cruz staff jobs are posted until filled. Application materials submitted by 11:59 pm on the IRD will be routed to the hiring unit for consideration. NOTE: Materials submitted after the IRD will be forwarded only at the request of the hiring unit. Submit your materials before the IRD to ensure consideration by the hiring unit.

The IRD for this job is:11-28-2022


UC Santa Cruz is a public university like no other in California, combining the experience of a small, liberal arts college with the depth and rigor of a major research university. It's known as an unconventional place where innovation and experimentation is part of the campus's DNA. That playful, bold spirit still thrives today, all on a campus renowned as among the most beautiful in the world.


The Office of Undergraduate Admissions generates, reviews, and processes in excess of 67,000 applications and serves approximately 38,000 campus visitors each year. The office has 44 career staff FTE, 45-50 part-time/temporary staff, and 150 student staff. Staff work locally and regionally throughout California and the nation.

The office is part of Enrollment Management, which includes Financial Aid and Scholarships, Orientation and Undergraduate Admissions. Enrollment Management is part of the multi-faceted academic Division of Undergraduate Education. Undergraduate Admissions, Enrollment Management and Undergraduate Education work closely with select Academic Senate committees.

Since its founding in 1965, the University of California, Santa Cruz, has grown from 652 students to nearly 19,000 students (2017-18) and earned international distinction as a world university with high-impact research, ranking 3rd in the world for research influence by Times Higher Education, and among the top 50 universities in the world, according to the U.S. News and World Report 2017 Best Global Universities rankings.

A campus with world-class facilities and one of the most visually spectacular settings in higher education, UC Santa Cruz offers rigorous academic programs and cutting-edge research opportunities. At the core of our progressive educational approach are our 10 distinctive residential colleges, which organize the campus into smaller living/learning communities.

More information can be found here:


The Director of Undergraduate Admissions is a key campus enrollment management leader providing strategic planning and direction, resource management, systems effectiveness and integration, staff development, and continuity planning for the Office of Undergraduate Admissions. Amidst a constantly changing and complex environment, the Director leads efforts to identify, recruit, select, and enroll new freshmen and transfers, locally and globally, who will enhance our community of scholars and ultimately become our future alumni.

Reporting to the Associate Vice Chancellor of Enrollment Management, the Director provides vision, collaboration, and coordination of undergraduate admissions programs and processes serving diverse and academically prepared students and their families and supporters. The Director provides leadership and accountability for highly effective and collaborative plans and strategies for achieving campus enrollment goals for new undergraduate students.

The Director ensures the development and effective implementation of a multichannel marketing and communication strategy intended to assist students and their influencers (including family, counselors, and teachers) to determine whether UC Santa Cruz is a fit to their educational and career goals, all within highly competitive markets.

The Director is continuously assessing and reviewing the effectiveness of strategies and technical systems, and collaborates with faculty and staff across our complex and decentralized campus to support recruitment and yield, and ensure timely and accurate review of applications and the granting of college credit. The Director will be responsible for reconciling both campus and system-wide priorities related to admissions and enrollment in cases where they might not be directly in concert with each other, as well as ensuring admissions policies and practices remain within the guidelines and expectations of professional and other governing bodies as well.

The Director will lead a diverse and exceptional team of admissions professionals who strive to continually enhance programs and processes to best serve all constituents.

The Director will represent the campus locally, nationally and internationally on matters pertaining to admissions and enrollment management.


Salary Information: Salary Range: $135,000 - $165,000 / Annually. Salary commensurate with skills, qualifications and experience.

No. of Positions: 1

Benefits Level Eligibility: Full benefits

Schedule Information:

• Full-time, Fixed
• Percentage of Time: 100%, 40 Hours per Week
• Days of the Week: Mon-Fri
• Shift Includes: Day

Employee Classification: This is a Career appointment

Job End Date: None

Work Location: UC Santa Cruz Main Campus

Union Representation: Non-Represented

Job Code Classification: 000303 (ADMISSIONS RECRMT MGR 2)

Travel: Up to 25% of the time


30% - Leadership and Vision

• Provide strategic, innovative, and transformational leadership with the office, Enrollment Management, Undergraduate Education, Academic Senate, campus, system and beyond.
• Through planning and analysis, lead efforts to develop an integrated, multi-platform, collaborative, and comprehensive plan (strategies, activities, metrics, outcomes) to identify, recruit, select, and enroll new freshmen and transfers, locally and globally, who will enhance our community of scholars and ultimately, become our future alumni.
• Ensure planning and effective collaboration supports campus and system goals pertaining to excellence, diversity, and quantity. Ensure ongoing assessment and analysis of plan to maximize return on investments.

20% - Operational and Data Management

• Effectively manage the comprehensive plan, programs, and processes across the campus and system: marketing and communication strategies to strengthen campus brand awareness; undergraduate prospecting, recruitment, and yield; course articulation and maintenance; application processing, evaluation, and selection; and campus visits and community and alumni engagement.
• Interpret, track and adhere to policies approved by the University of California (system office and Board of Admissions and Relations with Schools), campus (general and Senate Committees on Admissions and Financial Aid and Educational Policy), State of California and federal government.
• Ensure well documented and accurate procedures are easily accessible to staff.
• Ensure integrity of all processes and security and accuracy of data.
• Ensure campus compliance with established policies and procedures related to undergraduate admissions policies and data management.
• Effectively address any issues or concerns related to office operations.

20% - Strategic Partnerships and Collaboration

• Serves as the lead collaborator and advocate for undergraduate admissions with the faculty, departments, campus leadership, Office of the President, systemwide colleagues, students, alumni, and external constituents. Act as a strategic partner for the leadership of Undergraduate Admissions, Enrollment Management and the Division of Undergraduate Education.
• Provide guidance to system and campus leaders on admissions best practices, campus and system policies, and industry best practices that may affect admission, enrollment and related functions. Recommend policy changes as needed and provide strategic admissions perspectives.
• Represent UC Santa Cruz by serving on boards and presenting at professional conferences. Manage public relations involving all aspects of recruitment and admissions, including inquiries from the media, public officials, campus decision-makers, counselors, parents, denied applicants and others.
• On public media issues, work additionally with campus Communications and Marketing, Campus Counsel, and Government and Community Relations.

15% - Resource Management

• Work with office, Enrollment Management and divisional leadership to ensure adequate funding and effective and prudent resource use to implement enrollment plans.
• Ensure strategically allocated resources in support of a comprehensive plan to achieve enrollment goals. Develop and implement balanced budgets for managed functions.
• Ensure all policies and procedures are followed.
• Provide clear expectations and feedback to office leadership.
• Ensure effective and timely recruitment, hiring, and training of a diverse team of exceptional staff (career and student).

15% - Systems Management

• Leverage technology to provide timely operations, exceptional service, and secure and confidential operations.
• Work closely with Information Technology Services (ITS) to provide high quality infrastructure, support, and innovation in the delivery of services and security.
• Ensure effective deployment and use of technology and stay current on emerging technologies as future operations are envisioned. Creatively assess, seek, implement, utilize, and maintain technology to increase effectiveness and efficiency of all processes, programs, communications, and data reporting.
• Ensure effective integration among systems.
• Track all systems and respective integration.
• Develop training and procedures to ensure staff maximize use of systems.
• Leverage systems used at other campuses.


• Bachelor's degree in related area and / or equivalent experience / training.
• Ten years of progressively responsible admissions experience at fast-paced, high volume, complex institution using broad-based review for selective admissions.
• Exceptional leadership, collaboration, and communication skills. Ability to act persuasively and tactfully in politically nuanced situations. Proven ability to establish and maintain effective and cooperative working relationships with a wide variety of individuals in a very dynamic, complex, and fast-paced environment. Excellent oral and written communication skills, including skills in public speaking, negotiation and conflict resolution.
• Experience and success in creating and implementing strategic recruitment and yield plans for residents, out of state, and international freshman and transfer populations based on university goals.
• Experience developing and refining admissions and articulation policies and processes with faculty committees, departments and divisions.
• Advanced analytical skills in problem identification, creative solutions, collaboration, change management, and shaping organizational effectiveness. Knowledge of financial analysis and reporting techniques. Proven skills in statistics, quantitative analysis, research methodology, assessment and/or evaluation.
• Advanced knowledge of fiscal management policies and personnel management policies and practices. Experience with operational budget and resource management. Ability to develop compelling budget requests. Demonstrated skill and knowledge to effectively lead and supervise staff including delegation and reassignment of duties, monitoring production and quality of work, setting performance goals and standards, assessing individual capabilities and workloads, conducting performance evaluations and corrective action and mediation.
• Highly effective organizational skills, project management, and organizational development strategies to establish priorities, delegate workloads, and manage multiple activities to meet unit, divisional, campus and system-wide goals and deadlines.
• Demonstrated experience in assessing, identifying, and implementing technical problems and solutions. Ability to effectively manage systems - new development, testing, implementation, and maintenance. Knowledge of systems used to manage services and enhance interactions with constituents. Ability to engage in high level discussions about systems.
• Ability to exercise independent judgment in the application of complex guidelines and regulations.
• Commitment to highly effective services for internal and external constituents.
• Demonstrated high level of cultural competency with the ability to work effectively with individuals from diverse cultures, ethnic groups, lifestyles and backgrounds. Demonstrated commitment to diversity in both student body and staff.
• Proven ability to develop, influence or oversee multi-channel marketing and communication strategy that supports early and broad prospect pipeline development.


• Master's degree or combination of equivalent experience / training.
• Progressively responsible admissions experience at a R1: Doctoral University (highest research activity) using broad-based review for selective admissions.
• Experience with Oracle/PeopleSoft Campus Solutions, Technolutions Slate CRM, imaging and workflow systems.
• Knowledge of languages other than English.


• Selected candidate will be required to pass a pre-employment criminal history background check.
• Must possess a valid license to drive in the state of California.
• Ability to work long periods of time at a computer with or without accommodation.
• Ability to perform essential physical job functions.
• Must be able to work remotely from a home office and be able to fulfill requirements of the UCSC telecommuting agreement.
• Will be required to work a hybrid work schedule, days of the week and number of days to be determined, and be able to fulfill requirements of the UCSC telecommuting agreement.
• Ability to work a variable schedule including evenings and weekends.
• Ability to occasionally work overtime with little or no advance notice.
• Selected candidate will be required to complete training within established time frames as directed including UC compliance training.
• Ability to travel to multiple work locations on and off campus.
• Ability to travel within a defined regional or service area.
• Ability to travel nationally.
• Ability to travel internationally.
• Ability to maintain appearance and conduct suitable for working in a professional setting.
• The University of California has implemented a covering all employees. To be compliant with the policy, covered employees must submit proof of vaccination or have an approved exception or deferral, eight (8) weeks from date of hire.
• Per the Child Abuse and Neglect Reporting Act (CANRA), this position has been identified as a Mandated Reporter. The selected candidate will be required to report known or suspected child abuse or neglect as defined by CANRA and will be required to sign a Statement Acknowledging Requirement to Report Child Abuse prior to commencing employment. CANRA Penal Codes, and related definitions, requirements, and responsibilities may be obtained


All UCSC employees must understand and follow job safety procedures, attend required health and safety training, proactively promote safety at work, and promptly report actual and potential accidents and injuries.


Attach your resume and cover letter when applying for this job opening. Do not attach any documents to 'My Activities'. Visit our tutorial for detailed instructions on our applicant process.


The University of California is an Equal Employment Opportunity/Affirmative Action Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, age, or protected veteran status. UC Santa Cruz is committed to excellence through diversity and strives to establish a climate that welcomes, celebrates, and promotes respect for the contributions of all students and employees.


View full job description and access on-line application:

To ensure review of application materials by the hiring unit, they must be submitted on or before the initial review date (IRD) via the Staff Employment Opportunities web site; A computer is available at the UC Santa Cruz Staff Human Resources Office located at Scotts Valley Center. The Scotts Valley Center is located at 100 Enterprise Way, Suite E100, Scotts Valley, CA 95066. To learn more or to request disability accommodations, call 831-459-2009. Hearing impaired are encouraged to use the California Relay Service at 800-735-2922. UC Santa Cruz is an Equal Opportunity Employer.

The University of California is an Equal Opportunity/Affirmative Action Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, age, or protected veteran status. UC Santa Cruz is committed to excellence through diversity and strives to establish a climate that welcomes, celebrates, and promotes respect for the contributions of all students and employees.

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