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Director of Admissions

Spring Education Group
Milpitas, CA
Closing date
Mar 2, 2024

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Position Type
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Stratford School, part of Spring Education Group, is a leading independent WASC-accredited private school in California offering courses from preschool through 12th grade with a vision of creating a unique, multi-dimensional educational foundation for children. At Stratford School, we understand every child has his or her own interests and passions and contributes in their own way. Our proven program includes our STEAM-based curriculum that was recognized by the White House as a leader in early childhood STEAM education, and we are also the first California school to earn the Carnegie Science Seal of Excellence for STEM.


The Director of Admissions for 6th - 12th gradewill lead and manage all aspects of the campus level admissions and enrollment activities with the Head of School or Principal, ensuring all tours are conducted using approved Spring Education Group admissions practices. The Director of Admissions will interface with prospective student families in support of their decision to attend/select a school and will secure an application whenever possible. The Director of Admissions communicates the philosophy and features of the school and serves as an advocate for prospective students and ensures follow-up with each family according to their needs. The individual has acquired the requisite knowledge, skills and abilities necessary to achieve a high level of success in an admissions role. This individual will achieve the school's quantitative and qualitative goals and objectives in an accurate, professional, and ethical manner using school-approved admissions processes and procedures.


  • Grow the admissions and enrollment pipeline, starting with the founding grade 9 class as well as building the middle school enrollment.
  • Conducts interviews with prospective student families. Evaluates the prospective student's needs, interests and qualifications while providing clear and concise information to help the prospective student family make an informed decision to attend or not attend the school.
  • Provides supervision and leadership to all individuals who may be a key stakeholder in the enrollment process.
  • Coordinates tours to ensure the Head of School/Directors/Principals, plus key teachers will engage with the prospective family for an optimum tour experience.
  • Achieves the expected goals and objectives of a suite of quantitative and qualitative metrics as defined for the Director of Admissions position on the Monthly Performance Review.
  • Professionallyassists prospective student families through the admissions process in accordance with all applicable federal and state regulations, school policies and procedures, and in compliance with all accrediting standards and requirements.
  • Directs the planning and execution of all admissions events, including family meetings, webinars, tours, entrance exams, information sessions, open houses, and other admissions/marketing related events in the community and at the school; expected to host these events with the school leadership.
  • Manages the student ambassador program by coordinating communication with students for events
  • Actively problem solves and takes action to urgently address any shortfalls against enrollment targets
  • Manages CRM system and Ravenna input, upkeep, and follow-through for all campus enrollment.
  • Presents information regarding the school's programs and tuition in a factual and ethical manner.
  • Consistently operates within, and is measured with respect to, the company's mission and values.
  • Partners with departments outside of Admissions including Finance, Marketing, IT and other Admissions Services professionals to ensure the delivery of a high level of service to every student family.
  • Collaborates with other campuses administrative staff to ensure high-quality customer service before, during, and after tours.
  • Performs outside community marketing and campus visits as needed to ensure we have strong brand awareness in local markets and to generate incremental increases in lead flow.
  • Upholds all school policies, procedures, integrity, and ethical standards.
  • Provides coaching and training to campus staff at home campus as well as other campuses in the Spring Education Group family to ensure the highest levels of customer satisfaction are attained.
Essential Skills & Experience:

Education & Credentials:
  • Bachelor's degree required: degree in marketing or communications preferred
  • 4+ relevant sales experience/customer service experience
  • 1 year internal admissions experience preferred
  • Working knowledge of a CRM system and experience with Microsoft
  • Organization - Ability to develop and maintain order when assigned multiple tasks
  • Detail Oriented - Ability to pay attention to the minute details of a project or task
  • Communication - Ability to convey information both verbally and in writing and communicate in a manner that is clear, complete, and concise.
  • Accountability - Ability to take responsibility for own work, establish trust, and be receptive to feedback.
  • Cooperation - Ability to engage in group participation to complete or improve work.
  • Possess a deep understanding of the school's knowledge and curricular standards.
  • Efficiency - Ability to prioritize and execute day to day responsibilities to best respond to business demands
  • Manage their own schedule to ensure customer and business needs are met, this may include working weeknights and weekends.
  • Performs other duties as assigned or requested by the supervisor.
  • Travel: must be able to travel by air or motor vehicle to required training and development, and other school locations in the area.
Physical Requirements:
  • Frequent speaking and listening to staff, children and parents. Must be proficient in speaking, writing, and reading English to include reading and comprehending policies and procedures, and being able to correspond in English.
  • Frequent use of computer keyboard and mouses
  • Frequent repetitive or fine hand movement
  • Frequent walking and standing
  • Occasional bending, squatting, stooping, and kneeling
  • Limited carrying and lifting 25 pounds or less
  • Limited operation of vehicles
  • Employees are regularly required to speak, hear and use clear vision with or without correction. This may include viewing small numbers.
Safety Requirements:

The noise level in the work environment is usually moderate to high. The Director of Admissions may be required to work more than 40 hours a week, including some nights and weekends. The position is year round.

you are expected to perform your position according to SEG safety policies and procedures, as well as, federal, state and local regulations. all safety concerns and incidents are to be reported immediately to your direct supervisor.

To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. Reasonable accommodations may be made to enable qualified individuals with disabilities to perform the essential functions. In general, this position requires an individual to frequently walk, stand, sit, squat, stoop, reach, kneel, rise from the floor, twist, listen, read, write, and speak the English language. In addition, this position often requires an individual to carry, lift, use repetitive or fine hand movements, and occasionally push, pull, or bend. This position is regularly required to hear and use clear vision with or without correction. Spring Education Group, including, but not limited to SEG Inc., and their affiliates (collectively "Company") is an Equal Opportunity Employer. All qualified applicants for employment and employees are provided equal employment opportunities, including in recruitment, hiring, and assignment, without regard to actual or perceived race, color, religion and religious creed, sex (including pregnancy and related conditions), sexual orientation, gender identity, gender expression, marital or familial status, age, national origin, ancestry, disability, genetic information, military/veteran status, or any other classification protected by federal, state, or local law. The Company expressly prohibits any form of unlawful employee or student harassment or discrimination.

Other details
  • Job Function High School Education
  • Pay Type Salary
  • Employment Indicator Full Time
  • Min Hiring Rate $85,000.00
  • Max Hiring Rate $100,000.00
  • Required Education Bachelor's Degree

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